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Real estate professionals on Purlin:40,000+

Real estate, reinforced. The AI platform that powers every deal — from first search to closing. Built for agents, teams, brokerages, loan officers, title and escrow. Every party, one system.

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Trusted by 40,000+ real estate professionals

Products

Eight modules. One integrated AI platform. Every workflow.

By the numbers

14xROI on Google ads

10%lead-to-client conversion

~$240savings per file in compliance and transaction management

5%higher sale-to-list¹

Who it’s for

Built for every party in the deal.

01Agents

More deals closed.

  • Win more listings
  • Direct lead routing
  • Real-time offer alerts
02Loan officers

First in the deal.

  • Pre-approval embedded in the search and offer flow
  • Joint agent–LO ad campaigns
  • In the room before the buyer hits a portal
03Title & escrow

Closing, simplified.

  • Automatic file creation from agent emails
  • No duplicate data entry
  • Automated milestone management and stakeholder communications
04Teams & Brokerages

Run on one platform.

  • 40,000+ professionals
  • One system of record
  • Operator-owned data at the agent level

01 / Agent tools

Win more listings. Spend more time with clients.

AI-powered home search and full offer management. Voice-to-Offer turns a conversation into a compliant offer document. Private-label listing pages route every lead back to the listing agent. White-label AI agents deploy across web, mobile, voice, and text.

  • Match & OfferAI search, full offer management, Voice-to-Offer.
  • RealAIWhite-label AI agents — search, transactions, mortgage, valuation, support.

02 / Marketing

Bring every listing and every agent's brand to the right buyers.

Run paid media at scale across Google, Meta, and social. Capture seller leads in your branded experience before they reach a portal. AI-driven targeting, audit, and end-to-end campaign tracking — without hiring a marketer per agent.

  • PromoteAI-powered digital ads across Google, Meta, and social channels.
  • ListingSuiteYour full, AI-powered listing lifecycle.
  • WebsiteAgent, team, and brokerage sites that bundle every other module.
  • HomeValueBranded seller-lead capture with real offer data.

03 / Operations & Management

Close every deal. Run the whole brokerage on one platform.

Contract-to-close coordination from the moment a contract is signed. AI compliance review and milestone tracking. Multi-party deal portal. Brokerage and title/escrow versions with RESPA-compliant connectivity between them. Designed to support Fair Housing review.

  • CloseAI compliance review and contract-to-close coordination.
  • PurlinOSThe brokerage command center.
  • RealAIEmbedded across transactions for status, document Q&A, and routine follow-ups.
Fair Housing

Designed to support Fair Housing review. AI-generated content audited for risk, flagged for human review.

Fair Credit

Aligned with NAR's Clear Cooperation Policy. Compatible with office exclusives and private listing rules.

Patented Technology

Agents can connect their own CRM and maintain data ownership at the agent level — even when using a personal tool outside the brokerage's chosen system.

50 States

Compliant in all 50 states. Designed to support seller privacy, broker-to-broker communication, and state-specific offer disclosure rules.

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